Mr. Harshal Shah

CEO, AIC-NMIMS Incubation Centre


Harshal is currently the CEO of AIC-NMIMS Incubation Centre and is also a mentor at the Kirit P. Mehta School of Law, one of India’s premier private law institute founded under the NMIMS banner. Harshal, by profession is a trained Lawyer and Chartered Accountant. He has pursued his maters in law (L.L.M.) from Harvard Law School and his legal education from Government Law College (Mumbai). He is a member of the New York State Bar Association (United States), Institute of Chartered Accountants of India & the Bar Council of Maharashtra & Goa (India).

Harshal is an entrepreneur himself and is also the Co-Founder of Awarathon, a Start-up focusing on creating a cloud based first-of-its-kind platform which seeks to revolutionize the way trainings are conducted in India by infusing data analytics in a classroom. He is also the Founder/Ideator of NMIMS Chancellor’s Challenge which aims on developing and nurturing entrepreneurship among the students of NMIMS/SVKM group of Institutions.


Prateek Jain ( is currently the Manager of NMIMS – Atal Incubation Centre, Mumbai. A competent professional with rich knowledge & experience into the Startup Ecosystem. He actively mentors Startups in terms of Marketing & GTM Strategies. He pursued his MBA (PGDM) in Marketing and Systems from SDM Institute for Management Development, Mysuru and Shanghai University, China. He also holds B. E. (Computer Science) from Rajiv Gandhi Proudyogiki Vishwavidyalaya, Bhopal.

Prior to joining AIC – NMIMS, Prateek worked as Incubation Manager at JITO Incubation & Innovation Foundation (JIIF), Mumbai. Prior to this he worked as Asst. Manager – Business & Operations at Amplifi Business Incubation Services in Bengaluru & Mumbai; after Marketing Research experience at Britannia Industries Ltd, New Delhi.

In his last stint (at JIIF), he managed 30 Startups and is hands on in charting out marketing / business strategies. Prior to that (at Amplifi), he single handedly managed the overall business and operations of the company & managed 16 startups in India & 4startups in Hong Kong.


Mr. Prateek Jain

Manager, AIC-NMIMS Incubation Centre

Ms. Poonam Soni

Marketing Manager, AIC-NMIMS Incubation Centre



Poonam is currently working as a Marketing manager for AIC-NMIMS. She has a core experience of Brand management and advertising of 10 years and have worked as a brand manager for companies like Mother Dairy (handling Fresh and Frozen Category), Wockhardt (handling Protinex Brand Portfolio) and Inbisco (Handled chocolate and confectionery category for brands like Kopiko and Choki Choki).

She had done her MBA in marketing and hold a diploma degree in food and nutrition. She is very passionate to seek challenging assignment in Branding and Marketing.


Veena coordinates the day-to-day administrative and logistical requirements of the AIC-NMIMS Incubation Centre. She holds a B.Com from R.A. Podar College of Commerce & Economics, Matunga Mumbai University,

Prior to joining AIC-NMIMS Incubation Centre she has worked in various administrative capacities that include Junior Officer Accounts in Sharepro Services, Mumbai, as Accounts Executive in Wholesale Warehousing (India) Ltd. Mumbai, as Secretary in Bureau Veritas, Qatar and as Secretary in Dragomar International, Qatar.

Her last job was as a Front Office Manager in ASAPP Info Global Services Pvt. Ltd. – Mumbai

Ms. Veena Hejmadi

Coordinator, AIC-NMIMS Incubation Centre

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